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Skyware Hospitality Solutions and Sensible-Rez Announce Strategic Partnership

Partnership Brings Leading Web-Based Technology Solutions to the UK Market

Frederick, MD: March 9, 2010 — Skyware Hospitality Solutions, a provider of versatile enterprise and web-based hotel management solutions for hospitality, announced it is partnering with industry leader Sensible-Rez Ltd. to deliver leading-edge, single-image guest record database management systems. Sensible-Rez, authors of web-based online reservation products for the UK marketplace, will deliver and support Skyware’s integrated solutions through their well-seasoned deployment, training and support staff. Sensible-Rez will also include an innovative distribution system engineered to manage supply side inventory allocations at the property level for all channel and revenue optimization management. Sensible-Rez clients will also benefit from the many advantages of browser web-based technology by supporting a “green” advocacy with decreased computer equipment costs, enhanced data security and improved support.

Skyware’s chief technology officer, Mario Gordon, said, “Our mission is to offer independent and chain operators innovative solutions that maximize efficiency and profitability. Skyware’s agreement with a progressive company like Sensible-Rez means Skyware clients will benefit from a successful reputation for excellent customer service and strong knowledge of hotel operations, the result of many years of deploying and supporting systems.” “Both companies are underway with the exchange of ideas to accelerate development that more effectively support the demands of a diversified group of hoteliers," Mr. Gordon said.

“For quite some time, we have known that our next-generation solution needed to be browser based and have pointed our strategies in that direction” said John Palmer, director of Sensible-Rez. “Skyware’s implementation concepts enhanced by robust yet easy-to-use functionality accomplishes the goals we had initially set forth for our own deployment. Skyware’s unique approach to deploying and maintaining property management systems is highly desirable to the hospitality industry looking to ease the intense workload faced by hoteliers and network administrators.” “This partnership enhances our industry strengths with Skyware in the area of hotel software development and Sensible-Rez in the arena of revenue/channel management and web based development tools,” Mr. Palmer said.

About Skyware

Skyware Hospitality Solutions, serving the hospitality industry with its 7/24 service and state-of-the-art technology, is widely recognized for providing hotels, resorts and management companies with flexible software solutions. Based in Frederick, Maryland, with a network of offices worldwide, Skyware is a leader with advanced software tools for hotel owners and operators who need to manage their business in a real-time environment for efficient operational control and profitability. Skyware will manage any size hotel, resort, meeting/conference center or multi-property enterprise. Skyware’s next-generation PMX solution includes the following suite of products: PMS; Sales & Catering; Accounts Receivable; Multi-Property Management; Yield Management; GDS Connectivity; and integrated, real-time, online web reservations.


Bob Palloni
Skyware Systems
Phone: 717-599-6963

About Sensible Rez

Sensible-Rez was first established in 2005 by John Palmer, specializing in the provision of yield management and distribution tools for the independent hotel sector. After working for a number of major international hotels across Europe, Africa and the Middle East, Palmer then held a number of senior sales positions with leading hospitality technology companies. He was often responsible for the introduction of ground-breaking technology to the UK and European markets. This included securing the first UK customers for yield-management systems and the first European customers for a Windows-based property management system. Sensible-Rez conducts regular seminars on yield management and online distribution, in addition to providing GDS services, web booking engines, rate tracking and channel management systems.


John Palmer
UK: 0845 371 7094
International: +44 1923 213 542